Client: Bangalow Bowlo (unpaid) Copy: Membership election campaign copy Life-saving copywriting for iconic community hub I volunteer as Vice President on the board of my local sports & community club, the iconic Bangalow Bowlo. Covid gobbled up every cent of our cash reserves and left us in big debt, so to avoid bankruptcy I recently…

Client: Gavin Jowett Photography Copy: Website Jumping through feedback hoops I’d love to be able to say my clients love the first draft every single time, but of course they don’t. In fact, on rare occasions, they hate my first attempt. Gavin’s first feedback on my first draft was “I can see what you’re trying…

Client: Westpac Bank Copy: Branding, website copy, art direction & user guides When I was asked to help a big bank get better. I can’t tell you much about this incredible five month project with Westpac due to confidentiality, but I can confirm that they engaged me to lead copywriting, branding, design and intranet site…