Client: Corporate Video Productions (CVP)
Copy: Environmental awareness video scriptwriting
Less is more to reduce the bore.
Even though we live in a modern era where eco-awareness and environmental empathy is mainstream among our population, there’s still an age old rule that applies when you get a few people in a room and try to lecture them about it: they get bored and stop listening. Unless of course you’re innovative enough to wrap up all the do’s and don’ts in a spunky, punchy video script that properly explains the why’s, the when’s and the what’s – within the viewer’s attention span. If you want your audience to do the right thing, get a good copywriter like me to have a word in their ear.