"A master of the copywriting craft, who you can hire for friendly freelance rates."

Sydney: 02 8005 5758Melbourne: 03 9005 6604info@copydoctor.com.au

“Great copy — you ARE the master.” Adam Quick, Jack be Quick
“Excellent job. Great to work with a pro.” Tim Walker, Netcopi
“I have always found it enlightening to see a professional excel at a chosen skill. The Copy Doctor takes this to a new level – he gives you an education that cannot be ignored.” Collin Taggart, Author
“Looks fabulous darling!” Marylou Paino, CM Design
“I’m very impressed with your work on my website. Rest assured I will be recommending your services” Paul Spano, Skinovate
“…3000% better!! Thanks so much…” Cate Young, CYD Design
“That was superb editorial, thanks Justin. The magazine ran it almost untouched…” Sam Oglialoro, Oglialoro Haute Couture
“Top stuff again Doctor. You are a true Pro you know! Our client loved your creativity with words…” Heidi Ho, Artlounge
“Love this… great work and right on the money… your talents are highly regarded!” Andrew Reilly, KRW Finance
“It was one of the biggest proposals of our company’s history. Justin had it for one night and worked magic that I know made a big difference.” Matt Hearn, Producer, “Wolf Creek” & “Rogue”
“Perfect — the 3rd headline looks best to me — go with it” Geoffrey Moyle, Construction Planning & Economics
“Justin, it’s a comfort knowing it’s you writing this report…” Adam Sinclair, TNS Research
“Justin is a wonderful writer who puts his heart – and indeed his blood and guts – into his words. It’s bloody beautiful!” Elizabeth Stephens, Living Now Magazine
“You have a dangerous talent, Justin. The ability to turn utter rubbish into absolute gold!” Brioni Scouler, Tribus Lingua
“…Justin, can you add some of your brilliance to these?…” Chris Bull, Australian Outdoor Living
“I’ve just seen the fantastic job you did on BRB’s site… would you write mine for me, too?” Liane Sayer-Roberts, Sauce Communications
“Congratulations! Very impressed! Love what you have done with the coupons… very strong copy!” Yvette Stening, Mailmasters
“Justin, thanks for keeping it so simple and being so thorough — the results are fantastic, you have made us look very good once again.” Nick Paech, Earth Moving Ideas
“I’m getting so much awesome feedback on my new site and your copy, from around the world! Thanks a million – I love it!” Bianca Board, BRB Creative
“These pages are perfect. Thanks Doc!” Emmanuel Tsesmelis, My Passion Coach
“WOW – I really see the difference – and I think you could sell ice to Eskimos – Great Stuff!” Amnon Kelemen, Mint Human Resources
“Thanks Justin for your great work and extra effort put in with our client. We will certainly be putting you in our mix moving forward…” Rob Bouquet, Bouquet Productions
“That’s great! Thanks Justin, we will certainly run it by you next time” Gary Anthony, Local Motion Surfwear
“ Man, you can edit ” Sunny Koll, Singer/Songwriter

My biz is ready for TV. Where do I start?

Ready for TV copywriting v2So much to say, so little time to say it!

There’s no denying the effectiveness of TV advertising. That’s why it’s the first choice of sales channel for most companies that have the cash. The challenge is fitting all the wonderful features and benefits into a 15 or 30 second slot, using words that will woo your target market, and encourage them to do what you want them to do. It’s a difficult operation, with much at stake if you get it wrong. That’s why you need a Doctor.

Your first step is to talk to me about your business and let me pick your brains about the top line benefits you offer potential customers. From there I’ll work on a script and a concept which effectively delivers the right message, in a memorable way, making good use of every single second.

Once you have your copy and your advertising concept, you need a production house, some contacts in TV world, plus a working knowledge of where and when your target market watches the box. And guess what, I can help with that too!

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