Client: National Investment Advisory (NIA)
Copy: Magazine article
Strong words that make busy people stop & listen.
If there’s any group of workers who are so busy and exhausted they just don’t have a moment to read most of the time, it’s the medical profession. So if you’ve got some great news about what they could do with all that money they haven’t got a chance to spend, it’s best you do two things: 1) Arrange to talk to them through their trusted online channel and 2) Call a copywriter like me to write the article.