Client: Sauce Communications
Copy: Company tagline
We say “tomato” the same way as you!
Even if you have talented copywriters working for the company, it can be hard to be truly creative about your own brand – because you’re too close to it. This PR agency realised this and asked me to help out with their company “tagline” (a few words or a phrase that sits with your logo, to convey positioning and personality). With a company name like “Sauce”, and a tomato for a logo, I had loads of fun.