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Client: Arrowfield Estate Copy: Magazine display ad Copywriting for last minute drinks. This wine client decided to accept a last minute ‘distress’ rate for advertising in a glossy cuisine publication. In fact, the print deadline was in less than an hour. I worked with their designers and we came up with this in 47 minutes,…
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Client: Me Copy: Birthday party invite Happy birthday to me. Even when you’re talking to an established audience – and you have the honour of knowing you can rely on a certain amount of brand loyalty from them – you still have to make sure your copywriting speaks in a way that compels your audience…
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