Client: Virtual Ideas Copy: Promotional video scriptwriting Stand tall among tree-changes. Competition among property developers offering new homes and communities in the country is fiercely tough, which is a beautiful irony when you consider all the peace and relaxation they are selling. I was proud to be a part of the team which ensured this…

Client: Virtual Ideas Copy: Marketing video script writing Harnessing the fun in the sun. Possibly one of the most enjoyable video scripts I’ve written. With my long-time client, 3D animation marvels Virtual Ideas, I had the pleasure of working within a Saatchi & Saatchi brand identity for this beautiful new west coast beach town. Through…

Client: Sambo Media Copy: TV ad scriptwriting A fabulous fraud, in just 15 seconds. When this project came my way, it was a time when even the most suspicious, tech-savvy people would raise their eyebrows when told that someone can pass them in the street, sneakily tap a gadget against their bag or pocket, and…

Client: First Aid Distributions Copy: Radio ad script writing For a safe-sell across the airwaves. Surely no responsible business, no education institution and no parent would ignore a message regarding the safety of those under their care. Of course not. But just because your business involves the supply of a service directly related to that…

Client: Paediatric Dentist Copy: Online video scriptwriting Keeping sweet with the kids on the street. The kids of today don’t digest the patronising fluffy fibs that they used to. They are well informed and fiercely sceptical. So if you want to get them to the dentist, there’s no point trying to bribe them with candy…