Client: Love is in the Hair Copy: Display ad & flyer campaign copy Cutting through with high end creative Sometimes it only takes a few words to ensure the impact of a new brand takes off in the right direction. And once the copywriting is just right, it’s all about putting those words across cracking…

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Client: Drum Digital Copy: Case study copy for content campaign Compelling cold-calling content that cuts through   After we’d made a splash with a sophisticated trend-driven White Paper, the next copywriting required for this content campaign to win Drum Digital new business from a list of law firm prospects was to follow up with a…

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Client: Green Chilli Marketing Copy: Magazine editorial & display ad Words which make people say “Yes!” at point of sale. The point of sale solutions supplied by ABT throughout all Optus stores nationally is an impressive success story. And while anyone can see how cool the presentation of branding is at the shop front, the…

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Client: Bangalow Bowlo (unpaid) Copy: Membership election campaign copy Life-saving copywriting for iconic community hub I volunteer as Vice President on the board of my local sports & community club, the iconic Bangalow Bowlo. Covid gobbled up every cent of our cash reserves and left us in big debt, so to avoid bankruptcy I recently…

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Client: Drum Digital Copy: Branding, tagline & white paper Drumming up new business with a bang After I’d been working with Drum Digital and copywriting for their clients for about six months, the founding director and I started to talk about refocussing my talents on winning Drum brand new business in a content campaign. We…

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